Volume : VI, Issue : V, June - 2016 OPPORTUNITIES AND CHALLENGES OF RURAL MARKETING IN INDIADr. Vasanti C. Iyer, None By : Laxmi Book Publication Abstract : The possibility of Rural Marketing in Indian Economy has consistently assumed a significant place in the lives of individuals. Keywords : Article : Cite This Article : Dr. Vasanti C. Iyer, None(2016). OPPORTUNITIES AND CHALLENGES OF RURAL MARKETING IN INDIA. Indian Streams Research Journal, Vol. VI, Issue. V, http://isrj.org/UploadedData/10172.pdf References : - http://www.preservearticles.com/201101143354/requirementfor-rustic entrepreneurship.html.
- G.R.Basotia, K.K.Sharma, "handbook of enterprise Development",
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